Bring the Social Video Experience to your Site

Get vertical video for the open web, embedded on your pages to lift engagement, session time, and revenue.

What is Vortex

The social video experience, tailored
for your site.
Swipeable, story-driven
vertical video that lives on your pages.

Embedded where readers are.
Seamless from scroll to full screen;
mobile-first and fast.

Built to retain and monetize. Drives
engagement, recirculation, and
premium revenue.

Your brand, your rules. Styled to your
look and controlled by your policies.

Ads that perform. Video and display
formats with high viewability and
completion.

Features Built for
Immersive Experiences

Social Video Library

Build an on-site library from your social content plus curated syndication.

Generative AI Teasers

AI converts articles into vertical videos that drive clicks and time on site.

Performance Tuning

Built-in A/B testing for layouts, formats, and ad settings.

Custom Placements

Mid-article, bottom, or click-to-play—fit it to your UX.

Advanced Reporting

Real-time engagement, completion, RPM, and recirculation metrics.

Built for Scale

Modern delivery stack across Web, Mobile, and CTV.

Benefits (for Publishers)

Monetization that actually moves your numbers

Higher engagement & session length with familiar swipe UX.

More recirculation across videos and related articles.

Incremental revenue from premium placements on every page.

Lower production lift via AI-generated teasers.

Full control over sources, categories, and suitability.

Monetize with Multiple Ad Formats

In-Stream Ads 
Seamlessly insert ads into your video content without breaking the viewing flow.

In-stream ads run as pre-, mid-, or post-roll within your content, giving advertisers a natural way to reach engaged viewers while you unlock premium video CPMs. We optimize placement and frequency so you can grow revenue without overloading users or hurting completion rates.

Vertical Video Ads
Bring the social-style feed experience to your owned properties.

Vertical video ads live inside a swipeable, mobile-first experience that mirrors what users love on social platforms, but on your site or app. These full-focus units drive higher engagement and watch time, helping you capture brand and performance spend that would otherwise flow to walled gardens.

Full Page Display Ads
High-impact takeovers for brand budgets and big moments.

Full page display ads create an immersive takeover effect, ideal for launches, tentpole events, and high-impact brand campaigns. They deliver exceptional viewability and attention, allowing you to command premium rates while still respecting page speed and user experience.

Half Page Display Ads
Sticky, high-viewability inventory that steadily drives yield.

Half page units stay in view longer as users scroll, giving advertisers more time to land their message and you a reliable, always-on revenue stream. Placed thoughtfully within your layout, they balance strong performance with a clean, reader-friendly experience.

Do More with Vortex

Marketplace — Curated premium demand across Web, Mobile, CTV with full control & transparent reporting.

Managed Services — Hands-on setup, programming, A/B testing, and yield optimization tied to your KPIs.

Consulting — Fast strategy sprints: content, monetization architecture, measurement, and UX/placement audits.

Ready to bring social
video to your site?

Launch a vertical feed your audience already loves.