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Vortex Media

Editorial video first. Revenue built in.

We bring editorial vertical video to publishers' sites and apps, and give advertisers the best place to be seen: inside content people chose to watch.

For publishersYour content, first
For advertisersPremium, brand-safe reach
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Apps and gamesOne SDK, every demand partner
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Content first

Content leads. Revenue follows.

Most ad tech starts with the ad and looks for somewhere to put it. We start with the editorial content your audience wants, and build monetization into it, never the other way around.

  • Your own newsroom and social video first
  • AI video teasers created from your articles
  • Curated editorial video when you need more
  • Your editors decide what goes live
Publisher site with newsroom video, AI teasers and social clips
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Ad formats

Ads people actually watch.

Twelve formats across web, apps, games and CTV, each designed around the content instead of on top of it.

Video
Display
In-App
Vertical VideoWeb · AppsFull-screen video between stories in a swipeable feed. Mobile-native creative, seen by mobile-native audiences.
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Vortex OpenSDK

One SDK. Every demand partner.

Integrate once on iOS and Android, then connect any ad network or SSP through Prebid Server, OpenRTB, VAST or native formats, without adding another SDK.

Vortex OpenSDK connecting an app to Prebid Server, OpenRTB, VAST, native, ad networks, SSPs and Google
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For advertisers

The best place for your brand.

Reach engaged audiences inside editorial content on curated publisher sites, news and content apps, games and connected TV, all through one partner.

Campaign running on CTV, web, a news app and a mobile game
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Trust

Clean supply you can verify.

Every publisher and app is curated, and supply paths are declared publicly, so buyers know exactly where their budget goes and publishers keep full control.

  • ads.txt, app-ads.txt and sellers.json
  • Pre-bid and post-bid fraud checks
  • Creative filtering and brand safety controls
Supply verification checklist with ads.txt, sellers.json and fraud checks
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Do More with Vortex

Marketplace

Curated premium demand across web, mobile apps and CTV, with full control and transparent reporting.

Managed Services

Hands-on setup, A/B testing and yield optimization from a team focused on your results.

Consulting

Strategy sprints on content, monetization architecture, measurement and placements.

Put Editorial Video to Work

Talk to us about bringing video your audience loves to your site, app or campaign.