01

For game developers

Game monetization that respects your players.

Premium ad formats and curated demand in a native SDK that stays open. You keep control of the player experience and the partners behind it.

Puzzle games offering players a rewarded video for extra moves
Rewarded videoPlayers choose to watch
$
Curated demandPremium buyers
02

Formats

The formats games actually use.

Rewarded video players choose to watch, interstitials at natural breaks, banners for menus and lobbies, and native placements.

Display
In-App
NativeWeb · AppsSponsored cards that follow the look of your feed and are always clearly labeled.
03

Player first

Ads that fit the flow of play.

The best game ads never break a moment that matters. Place them where players pause, and give players a reason to choose them.

  • Interstitials between levels and rounds, never mid-action
  • Rewarded video that players opt into for something they value
  • Frequency and placement rules you set
  • Creative filtering to keep ads appropriate for your audience
Level complete screen with player-first ad rules
04

Vortex OpenSDK

One SDK. Any demand partner.

Stop juggling ad SDKs. Integrate the Vortex SDK once, then connect the ad networks and SSPs you choose through Prebid Server, OpenRTB, VAST or native formats.

Vortex OpenSDK connecting a game to Prebid Server, OpenRTB, VAST, native, ad networks and SSPs
05

Demand

Curated demand, on your terms.

Formats only earn when the right buyers compete for them. We bring quality demand from brands and agencies that want game audiences, and your own partners compete in the same setup.

  • Premium buyers looking for quality game environments
  • Your existing networks and SSPs side by side
  • Fraud checks and creative filtering on every impression
Curated demand competing with Prebid Server bidders, SSPs and ad networks for a rewarded ad
06

For advertisers

Reach players where they are most engaged.

Players are focused on the screen in front of them. Brands reach them inside curated, brand-safe game apps, with rewarded formats where the player chooses to watch.

  • Engaged audiences in curated game apps
  • Rewarded formats where users opt in
  • Available alongside web, news app and CTV reach
Rewarded video ad for a drink brand inside a mobile game
Scroll to exploreSwipe up to explore

From Integration to Revenue

Plan your placements

We look at your game loop together and agree where rewarded, interstitial, banner and native ads belong.

Add the SDK

Your developers integrate the native iOS and Android SDK with a few lines of code.

Connect and grow

Turn on curated demand, connect your own partners through the Vortex OpenSDK, and tune with our team.

Frequently Asked Questions

Game apps on iOS and Android, through the native Vortex SDK.

Rewarded video, interstitials, banners and native ads, plus instream and outstream video where they suit your game.

Players choose to watch a video in return for something they value, such as extra lives, coins or a bonus round. You decide the reward and where the offer appears.

They don’t have to. Interstitials are designed for natural breaks such as between levels, and you set the frequency and placement rules.

It is the open side of the Vortex SDK. Once it is in your game, you can connect any ad network or SSP through Prebid Server, OpenRTB connections, VAST or native formats, without adding another SDK for each partner.

No. Keep the networks and SSPs you rely on and add curated demand from Vortex Media alongside them.

Yes. The SDK supports both, so it can work alongside a setup you already have.

The core integration is a few lines of code, and our team supports you through setup, testing and launch.

Fraud checks and creative filtering apply to the demand we bring, and you set the categories and policies for your game.

Contact us and we will build a plan around curated game apps, rewarded formats and the rest of our reach across web, news apps and CTV.

Monetize Your Game Without Compromise

Talk to us about the right formats for your players and the demand partners you want to connect.